We are an experienced research company that has been carrying out marketing research for over 25 years.
We provide our Customers with useful market information to support strategic and operational decision-making in the area of management and marketing.
When implementing projects, we rely on our many years of research experience, the latest knowledge of marketing research methodology and business operations, expert knowledge of industry markets and unbridled research curiosity of all team members.
We are market research enthusiasts. We follow global trends, learn from the best and test innovations. We share our knowledge with others during workshops and research seminars.
We also conduct marketing research abroad. Recently, we have conducted research projects in Hungary, Czechia, Romania, Bulgaria, Turkey, Germany and France.
Research infrastructure
The quality of primary data collected is our priority, which is why we take care of interviewer training and monitor their work using a range of professional tools.
All research projects are conducted in compliance with the ICC/ESOMAR International Code of Conduct for Market and Social Research and in accordance with the standards of the Programme for Quality Control of Interviewers' Work (PKJPA), of which we are a member.
Continuously since 2006, we have received quality certificates in all research categories requested by the BCMM. The certificates are awarded on the basis of an annual audit conducted by the Organisation of Public Opinion and Market Research Firms (OFBOR).
Industry organisations
BCMM is a member of the international organisation of market research companies ESOMAR. Our consultants are members of PTBRiO (Polish Association of Market and Opinion Researchers).
This guarantees that marketing research is carried out in accordance with generally applicable rules of professional practice and with all recommendations and regulations issued by the national organisation of market research companies OFBOR (Organisation of Public Opinion and Marketing Research Firms).
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